Presse, transition numérique et petits marchés. Note introductive

  • Sandrine Puissant Baeyens
  • Frédéric Antoine


The written press is moving over to digital. Towards which socio-economic models will it evolve in small markets, regions or countries where populations are lower, and sales and advertising potential more limited? The solutions deployed by the media in large countries for bigger audiences are difficult to replicate on a smaller scale.